Vrbo marks 25-year milestone with rental giveaway
US: Expedia Group vacation rental brand Vrbo is marking its 25th anniversary by giving away 25 stays at some of its most unique, highly-rated vacation rental homes, including houses, cabins, condos, ranches, treehouses and castles. Lish Kennedy, Vrbo VP of global brand marketing, said in a statement: “We wanted to recognise and show gratitude to our customers […]
Changes in family travel give rise to ‘flexcation’ trend
US: Research carried out by vacation rental online marketplace Vrbo has highlighted a new emerging travel trend, the ‘flexcation’, whereby families booking vacation rental trips outside of the peak holiday seasons consider staying longer to mix work and play, and, in some cases, get higher value in high-demand locations. Surveying 887 US travellers in July, Vrbo […]
Expedia Group Media Solutions adds HomeAway to media portfolio
US: Expedia Group Media Solutions, the global digital advertising organisation of Expedia Group, has announced the addition of HomeAway to its global media portfolio of travel brands. As a brand of the Vrbo family of websites and part of Expedia Group, booking platform for holiday homes, villas and cottages, HomeAway.co.uk in the UK and Vrbo.com in the U.S. will […]