US: Digital twin platform Matterport and Portland-based vacation rental management platform Vacasa have announced a multi-year partnership to leverage the former’s digital twin platform and capture services.
Vacasa will look to expand its use of Matterport’s digital twin platform as an integral part of its home onboarding and guest service experiences for the properties in its portfolio.
Matterport’s full-stack digital twin solutions are designed to help Vacasa more efficiently and effectively capture, document and promote its listings. Each digital twin will produce an immersive virtual tour as well as high-resolution photos to deliver a consistent showcase experience across Vacasa’s rentals, all through a single capture appointment.
Sourcing visual documentation through Matterport will enable Vacasa to deliver a consistent guest experience and maintain brand consistency across its international network of listings. Vacasa will leverage Matterport’s APIs and software development kit to integrate its own platform data with the digital twin of each listing to automate historically manual data-capture processes and improve efficiency.
Vacasa COO John Banczak said: “Vacasa is proud to provide our owners with immersive home tours and high-quality digital photographs for each and every one of the properties under our care. It’s one of the many benefits we provide to ensure their homes stand out from the rest.
“Matterport tours ensure guests have a full picture of what they are booking and the vacation experience they’ll have in that home – whether that is simply understanding the layout of the home for family and friends to addressing if the home meets accessibility needs,” he added.
Jay Remley, chief revenue officer of Matterport, said: “Matterport is the only all-in-one solution to both market and optimise a global network of properties. Our work with Vacasa demonstrates our ability to deliver value throughout the property life cycle, from marketing to operations, and ultimately the customer experience – all made possible by the investments we’ve made in our digital twin platform for promoting and operating properties anywhere in the world.”
Matterport sets out to market properties, as well as help people and businesses across industries such as real estate, travel, hospitality and entertainment to increase engagement and sales. To date, “millions” of buildings in more than 177 countries worldwide have been transformed into immersive Matterport digital twins to improve each part of the building lifecycle.
Meanwhile, Vacasa made 17 per cent of its workforce redundant at the start of the year, and has since seen its chief commercial officer [CCO], chief technology officer [CTO] and chief financial officer [CFO] step down from their positions. The company last reported that it was managing 40,000+ homes in over 500 destinations in the United States, Belize, Canada, Costa Rica and Mexico.
