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UnderTheDoormat Group makes key hire for Middle Eastern growth

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UK / Middle East: Short-term rental solutions provider UnderTheDoormat Group has appointed Abdulaziz Al Qarra as a strategic adviser in the Middle East.

His appointment, and deep knowledge of the Middle East property market, will help to shape the group’s strategic direction in the region, aiming to capitalise on the short-term rental market boom.

Al Qarra brings nearly 15 years of expertise across international real estate portfolios as well as leading local and international initiatives in the proptech sector. He is a director at global real estate services firm JLL, specialising in real estate investment and development.

Merilee Karr, founder and CEO of UnderTheDoormat Group, said: “We are thrilled to welcome Abdulaziz Al Qarra as a strategic adviser. His extensive experience and deep understanding of the Middle East market will be instrumental in our efforts to expand our presence and deliver value to real estate owners and operators in the region.

“Abdulaziz’s expertise will help to accelerate our growth in this key market as we continue to set new standards in the short-term rental industry,” she added.

Al Qarra’s appointment also aligns with UnderTheDoormat Group’s broader technology ambitions in the Middle East. Hospiria, a subsidiary of UnderTheDoormat Group, signed a landmark agreement with Visit Oman in November 2022 to support the opening up of Oman’s short-term rental market, underscoring the company’s commitment to leveraging technology to drive growth in the region.

Hospiria is also expanding its support for residential real estate and hotel branded residences across the Middle East, providing them with a single platform to distribute, optimise and operate short-term and flexible rentals as the sector grows.

Al Qarra said: “I am very excited to join UnderTheDoormat Group as a strategic adviser and contribute to the company’s growth in the Middle East. The region presents a unique opportunity for expansion, and I look forward to working with the team to bring the group’s innovative solutions to real estate operators.

“I believe we are well-positioned to make a significant impact in this market and I look forward to helping to deliver the next phase of growth,” he added.

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